“A few years ago this panel wouldn’t have even happened," said Jack Guinness, model and founder of LGBTQ+ community Queer Bible, as he opened a discussion on the increasing need for fashion brands to be socially and politically aware at the inaugural GQ Heroes summit last week. "It just wasn’t a conversation that fashion was having and if it was happening, the answer to the question 'Should fashion have a social conscience?' would have just been no. We would have all gone home feeling really sad."